The Newport Collection: Outdoor Decor For Your Home

Chromcraft, a well-known provider of complete home solutions, has a rich history of breaking new ground when it comes to introducing fresh product offerings. From the iconic Sculpta chair that graced the futuristic sets of the 1960s Star Trek series to dining sets exported worldwide, including destinations like Australia, South Africa, and Israel, the company has consistently ventured into new territories. This tradition continues with the unveiling of its latest expansion, just in time for the High Point Market: the Newport collection for McKenzie & Co. Outdoor.


David Urbanick, the Vice President of Chromcraft, expressed his enthusiasm, stating, "We've been diligently working on this project for quite some time. Building upon the success of our McKenzie & Co. Modular line for indoor spaces, we are introducing modular seating for the great outdoors."

The inaugural McKenzie & Co. Outdoor collection offers an impressive selection of 15 distinct SKUs and is set to ship in late December. Prices range between $599 and $699 for the Armless Modular chair. Notable features of this collection include Chromcraft's patented "Comfort Flexx" spring back, innovative "Attachables" arms, and table options that seamlessly integrate into the seating, robust aluminum frames and structures available in three striking powder coat finishes: Coal Black, Anthracite Gray, and Cloud White. The collection also showcases Culp's Outdoor LiveSmart fabrics, designed for both style and endurance.

Urbanick emphasized the evolving consumer preferences and how the collection aligns with current trends: "In today's world, more and more individuals prioritize their well-being and surroundings, including their outdoor spaces. People are spending an increasing amount of time outdoors and are investing in making these spaces not only more hospitable but also stylish and enjoyable."

He continued, "Building on the success of our indoor Modular program, which already features three remarkable collections, this expansion into outdoor seating is a natural evolution of our business. The rapid growth we're experiencing is a direct response to the consumer's desire for flexible seating options within their homes. Our modular seating, with its limitless configurability, perfectly caters to this burgeoning need."

Comments